Views Magazine
For The Guesthouse Vienna, we created a signature touchpoint — a publication that redefines the classic in-house magazine. Conceived as both a brand statement and a discerning guide, it offers guests a curated perspective on the city — from culinary discoveries to cultural allure and hidden shopping treasures beyond the well-worn tourist trail. We shaped the project in its entirety: from concept and editorial direction to research, copywriting, illustration, photography, design, and production. The result is a magazine that captures the spirit of both the hotel and the city — intelligent, elegant, and unmistakably Viennese.
A signature touchpoint captures the essence of a brand’s spirit. This magazine aims to inspire—like a good conversation shared over a glass of wine.
michael svec
Brand Strategist
.svg){kind=icon}
